The Impact of AI and “Invisible Super Tech” on U.S. Elections — A New Political Arms Race

Champike Munasinghe
6 min readAug 15, 2024

Part 2 of 3

The Role of AI in U.S. Elections — A Growing Influence

As AI technology becomes more sophisticated and widespread, its impact on U.S. elections has become increasingly pronounced. From deepfake videos to AI-generated social media content, these tools are reshaping how political campaigns are run, how voters receive information, and how public opinion is influenced. The rise of AI in the political landscape has introduced new challenges and opportunities, fundamentally altering the dynamics of electoral competition in the United States.

The Elon Musk-Kamala Harris AI Deepfake — A Case Study in Disinformation

One of the most high-profile incidents highlighting the dangers of AI in U.S. politics occurred in 2024 during the presidential election, involving an AI-generated deepfake video of Vice President Kamala Harris. The video, which falsely portrayed Harris making inflammatory statements, was released by Elon Musk on his social media platform X (formerly Twitter). Despite being quickly debunked as a fabrication, the video spread rapidly across social media platforms, sowing confusion and mistrust among voters.

This deepfake was created using advanced AI tools capable of mimicking a person’s voice and appearance with stunning accuracy. The incident underscored the growing threat of AI-driven disinformation in U.S. elections, where deepfakes can be used to undermine political candidates, create false narratives, and manipulate public opinion. The Musk-Harris deepfake highlighted the urgent need for robust fact-checking mechanisms and greater public awareness of the dangers posed by AI-generated content.

The Trump vs. Harris Election: A High-Stakes Showdown in the AI Era

As the 2024 U.S. presidential election approached, the contest between former President Donald Trump and Vice President Kamala Harris shaped up to be a pivotal moment in the history of AI in politics. Both candidates were expected to leverage AI tools in their campaigns, but the involvement of tech billionaires like Elon Musk added a new layer of complexity to the election.

Tech moguls like Musk have become increasingly involved in politics, using their influence and resources to back candidates and causes that align with their interests. Musk’s acquisition of X (formerly Twitter) and his vocal support for certain political figures raised concerns about the potential for “invisible super tech” to play a decisive role in the 2024 election.

“Invisible super tech” refers to the advanced, often hidden technologies operating in gray areas blurring reality and tools that can be used to sway public opinion without voters even realizing it. These include AI-driven super realistic interactive social media bots, microtargeting algorithms, and personalized propaganda that can shape voter perceptions on an unprecedented scale. With billionaires like Musk openly backing candidates, the 2024 election became a showdown not just between political rivals, but between competing tech empires, each wielding AI as a weapon in the battle for the White House.

The Power of Tech Billionaires in U.S. Politics — A New Era of Influence

The involvement of tech billionaires in U.S. elections has sparked a broader debate about the role of wealth and technology in the democratic process. With vast financial resources at their disposal, these individuals can deploy AI and other advanced technologies to support their preferred candidates and shape the political landscape. This has raised concerns about the concentration of power in the hands of a few wealthy individuals who can influence the outcome of elections through their control of technology platforms and AI tools.

For example, Elon Musk’s control of X gives him the ability to shape the flow of information on one of the world’s largest social media platforms. By amplifying certain voices and suppressing others, Musk could potentially influence the outcome of the 2024 election in subtle yet significant ways. Other tech billionaires, such as Mark Zuckerberg and Jeff Bezos, also have the power to influence public opinion through their ownership of major media outlets and social media platforms.

This concentration of power has led to concerns about the erosion of democratic principles, as the influence of a few wealthy individuals and their AI-driven technologies could overshadow the will of the broader electorate. The 2024 election may be a critical test of whether the U.S. political system can withstand the pressures of this new era of tech-driven influence.

The Challenges of Regulating AI in U.S. Elections

The rise of AI in U.S. elections has outpaced the development of regulations and oversight mechanisms to manage its impact. Current election laws were not designed to address the challenges posed by AI, deepfakes, and other advanced technologies, leaving a regulatory vacuum that can be exploited by those with the resources and technical expertise to do so.

One of the key challenges in regulating AI in elections is the difficulty of detecting and preventing AI-driven disinformation. Deepfake videos, for example, can be created and distributed anonymously, making it hard to trace their origins or hold anyone accountable. Similarly, AI-driven social media bots can operate at scale, spreading propaganda and misinformation faster than fact-checkers can debunk it.

There have been calls for new legislation to address these challenges, including measures to increase transparency in the use of AI by political campaigns, require disclosure of AI-generated content, and strengthen penalties for those who use AI to spread disinformation. However, the fast-paced nature of technological innovation means that any regulatory response must be agile and adaptable to keep up with new developments.

The Ethical Dilemma — AI and the Future of U.S. Democracy

The increasing use of AI in U.S. elections also raises profound ethical questions about the future of democracy. As AI tools become more capable of influencing voter behavior, there is a risk that elections will no longer reflect the true will of the people, but rather the preferences of those who control the technology.

This raises concerns about the erosion of informed consent, as voters may be manipulated by AI-generated content that they cannot easily distinguish from reality. The use of AI to microtarget voters with personalized propaganda also threatens to deepen political polarization, as individuals are fed tailored messages that reinforce their existing beliefs rather than expose them to diverse perspectives.

The ethical implications of AI in politics are complex and multifaceted, requiring careful consideration by policymakers, technologists, and society at large. As the 2024 election approached, these issues came to the forefront, with the potential to shape the future of U.S. democracy for years to come.

A New Political Arms Race in the AI Era

The 2024 U.S. presidential election is poised to be a watershed moment in the history of AI in politics. As tech billionaires like Elon Musk leverage their resources and influence to back candidates and deploy advanced AI tools, the dynamics of electoral competition are shifting in ways that could fundamentally alter the democratic process.

The rise of “invisible super tech” in politics presents both challenges and opportunities. On the one hand, AI has the potential to enhance the efficiency and effectiveness of political campaigns, providing candidates with new ways to engage with voters and tailor their messages. On the other hand, the use of AI-driven propaganda and disinformation threatens to undermine the integrity of elections and erode public trust in the democratic process.

As we move into this new era of AI in politics, it is essential that we develop the legal, ethical, and technological frameworks needed to ensure that AI is used responsibly and that the principles of democracy are upheld. The stakes are high, and the outcome of the 2024 election could set a precedent for how AI is used in politics for decades to come.

Next

Part 3: The Future of AI in Elections — Challenges and Opportunities

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